BENZAC - NO BULLSH*T, JUST BENZAC
We found that teens think the top 3 things which cause their acne are chocolate, fries, and sweating.
We wanted to tell them that’s Bullshit, it’s actually Bacteria that causes acne and Benzac can help fight it.
A global rebrand/campaign for Europe, Philippines, Russia and Australia.
Directed by Julien & Quentin at LaCosa // Photographed by Sophie Jones at Kintzing
